If you have a customer email list, you should use it!
Building up a brand and developing a strong relationship with your customers requires more than your annual visit for a ‘pest spray’. It’s all about customer ‘touch points’ and it’s important to contact your customers and potential customers on a regular basis using a variety of media.
Most people have email and so it makes sense to use it, as one way to keep in contact with your customers.
In addition to your standard email for communication there are three key uses of emails to add value:
Newsletters
Reminders about treatments / inspections
Special offers
Bug Doctor Media can help you utilise your customer email list and automate reminders by using an email marketing system. If you don’t have email marketing option as part of your current customer management software, there are a range of standalone email marketing software available (eg. Mailchimp).
How can Bug Doctor Media help?
Set up an email marketing system
Create monthly or quarterly newsletter
Create eye-catching, email templates for inspections / treatments
Set up automated email marketing campaigns so reminders can be sent out, without you doing a thing!
So if you want to discuss how the humble email can work harder for you, give us call!
Call to discuss how we can utilise email marketing to drive sales, maximise customer retention and improve business efficiencies
- 1300 873389
